From a recent Gary Vaynerchuk video blog. Watch the video and then read on below: So what do you think? Have you, as a consumer, changed your expectations of companies you purchase from in regards to their responsiveness? Are you frustrated if the store you buy from doesn’t have a Facebook, Twitter or even a web […]
Clever bit of viral marketing by Xerox. Nowhere in the video does it even mention a Xerox product, the Xerox brand or tagline or the way Xerox can help you until the very end. Think of the marketing dollars put into producing a video of this caliber (in the tens of thousands of dollars) to […]
Still not convinced that it’s worth having a video on your website? “We typically get up to a 20 percent increase in conversion rate on products that have a video, and also a lower return rate at the same time. It’s hard to put an exact dollar amount on it, but I would say that […]